Organizations need a strong narrative that maximizes the authenticity of their brand and engages the power of their stakeholders.
At Lucas Narratives, we dive deep into the heart of your brand to fully understand it, amplify it and, champion it, providing the intimate context, continuity and compelling message that resonates with your audience. With 25 years of experience in marketing and strategy, we are practiced in building strategic, integrated and highly effective communication solutions that engages all your stakeholders — employees, consumers and your communities.
Roots of Focus
Lucas Narratives works with organizations to define their personality, shape their narrative and think strategically. We help you grow, adapt and thrive through four roots of focus – brand management, communication strategy, thought leadership and stakeholder engagement.
Brand Management
Your brand is more than a logo and colors, it’s your organization’s values, voice, heart and soul. Your brand is what connects you to your audiences to create action and build trust. When done right, it’s your competitive edge.
Lucas Narratives works with you to build a brand platform that is clearly defined by a value proposition, key messages, imagery that emotionally connects and stories that inspire. We have a clear understanding of what it takes to build a strong brand that not only bonds but becomes a part of your audiences’ lives.
Communication Strategy
Once you’ve defined your brand, we help boost it by building trust, credibility and connection with a well-crafted communication strategy. We will map out your business objectives, target audiences, identify competitors and recommend the best channels of communication to effectively deliver your message in ways that galvanize and motivate. Our award-winning experience has been nationally recognized for driving change, building support and enhancing reputations.
Thought Leadership
Lucas Narratives works with leaders to share their expertise in a particular field, area or topic—expanding their influence, increasing awareness and generating engagement. Utilizing a wide array of communications tools, such as brand journalism, social media and speaking engagements, we help you position your expertise to resonate and influence. Over two decades, we have cultivated many executives into nationally, regionally and locally recognized thought leaders.
Stakeholder Engagement
Organizations thrive when they engage stakeholders—customers, employees and community members— in their development and growth processes. Stakeholders have their own goals and objectives, and their opinions and connections can massively impact an organization. Whether it’s strategic planning, advocacy building, crisis management or the implementation of sustainable change, Lucas Narratives helps connect you with influential groups, who may otherwise hold you back, and works to convert them into supporters and champions, boosting your chances of success.
At Lucas Narratives, we’ll work with you to create and amplify your narrative, rooted in shared values and common themes that inspire your audiences to connect with you in a more meaningful way. We help build relationships with your audiences that will shape perceptions, and foster customer loyalty and brand equity.
An Innovative, Personalized Approach
Our collaborative, personalized approach focuses on your organization’s vision, mission and goals. A counted-on thought partner, Lucas Narratives guides new ways of thinking, improving communication strategies and enhancing brand integrity. We connect the dots, developing a personalized strategy that mobilizes your audiences into action.
